Websites with videos perform better than those with static content. Videos are now considered the most valuable of SEO tools.

This is an explainer videoproduced by Brighton Beach Design for

Videos are effective because they show visitors what your site is all about. They are engaging and interesting and are generally the preferred way of getting information because they don’t just tell; they show. With more people visiting and spending some time on your site, your online presence improves and your ranking increases. That’s good SEO.